The struggle is real.
So many of our pets have remained "un-named" until the perfect name was found for them. It had to match their personality. And I think we are both a bit jaded being we had such ordinary names growing up - so trust me when I say naming ANYTHING is very serious undertaking, for us. The reward is people saying, "WHAT A COOL NAME" - to which we respond, "oh, you think so? it just came to us!" - LIE. Big fat lie. Mike is much better at modesty - MUCH BETTER. HAHA. It was hours and hours of shouting out names, disagreements, eye rolls, internet searches and more until finally "THAT'S IT!" So, when it comes to a company name - well, I think you can imagine how that went. I mean, if our poor pets had to go without a name for weeks - you know naming a company took longer. (If we had kids I bet they would have been 17 before we agree'd on a name.... just sayin') We needed a name that had meaning. Substance.
Fade To Bright. - What.The.Hell. ????
All too often people look in the mirror and they do not smile; perhaps they frown. Most people are all to happy to sit in the background of this thing called life - content to fade away into the background. Well, we are NOT okay with that - not even a little bit. Everyone should look in that mirror and love that reflection staring back at them. And if there is anyway we can help that become possible, well, we are going to do it! And THAT is how Fade To Bright came to be. It is the opposite of fading (fading away) - it is becoming stronger and brighter - and believing that you are worth it all and more! It is about love, beauty, power. However YOU define it - NOT how Webster does, how your friends do, your children, spouse, etc. YOU. (Que Christina Aguilera beautiful lyrics) YOU ARE BEAUTIFUL - LOVE WHAT YOU SEE PEOPLE! That is what we are about. Loving Life. Loving YOU! STOP Fading into the background of life.... and Fade to Bright!
The spotlight is yours..... (Lyrics and video posted at end of blog - enjoy!)
For that reason, we decided to start out selling Teeth Whitening Products - A Smile. How simple. How life changing. Imagine starting every day off with a Smile... and LOVING your Smile? Sounds easy right? It can be. Do you know that teeth whitening is the number cosmetic procedure requested by Dentists? By just changing the color of your smile (brighter - not like blue or anything) - your confidence soars! You look years younger and project "health". All from a bright white smile. OF course we try to offer something for every lifestyle and budget. Because we are all different. We know that not everyone can afford $50 Whitening Strips at the store (btw, they are awful for your teeth!) so we made sure we offer everything from samples up to our Premiere Kit. AND if you are looking for something special, ASK. We are all about customers - we will completely customize a kit for you - at a price you can afford. YES WE WILL. And we will BEAT any price (must be same quality products).
Teeth whitening is just the beginning -
March of 2016 we added BLOW Lip Plumper. It made sense to us that we stayed with the smile... now, you can not only have a celebrity bright white smile - you can have that pouty lips people are paying far too much for (and using needles - omg, ouch!) - We have had such a great response to our BLOW Lip Plumper with the FREE Teeth Whitening Pen (retail value of $29.95) we have decided to leave them paired! Why? Because as a customer WE LOVE THE BARGAIN and WE LOVE BOTH PRODUCTS - so why wouldn't we sell to you what we ourselves would purchase?
SOCIAL MEDIA SUPPORT:
Algorithms - Facebook did it and now Instagram is following. Look, we get it - money makes the world go round.... BUT, what about the small business? The blogger who is just starting OR the girl who just started applying her makeup on Instagram? Their followers are low. The interaction is low. They will be swallowed up - - - hell, we might be! Reach out! Lets help each other.... Follow, like, view and COMMENT! Interaction is key here people - more on that at a later time..... BUT a quick note did belong here. Because it is who we are - who FadeToBright is. We are there for the underdog - (and the big dog - everyone is welcome) - but to anyone who needs help, support, love, etc. - WE GOT YOU!
| || |